https://www.fox9.com/video/1093086
Responsible for Hiway’s fundraising event, as well as public relations direction.
Category: Financial Services
Hiway Credit Union GPS Internal Service Standards: Leadership Expectations
Responsible for collaborative business unit strategy & planning, concept, copy, and design direction.
Hiway Credit Union “Road of Life” Branding Videos: Auto Loans & Checking
Responsible for concept, copy, casting, shoot and design direction.
Hiway Credit Union New Payment Options Member Communication
Responsible for collaborative business unit strategy & planning, copy, channel determination, and design direction.
Hiway Credit Union Recruiting Testimonials: Abhi & Tiara
Responsible for collaborative business partner strategy & planning, concept, copy, interviewing, shoot and edit direction.
Hiway+ SPIRE Merger Communication: Reaching Hmong Members
Responsible for the strategy & development of all public, member, internal & external merger-related communications leading to successful member vote and brand launch, including resource centers, talking points & FAQs development, associate & member guides, production & design direction …
and so very much more.
Hiway + SPIRE Merger Informational Booklet & Postcard
Responsible for strategy, concept, copy, and design direction.
Hiway Branding Indoor: State Fair Bathrooms
Responsible for concept, copy, media selection, and design direction.
Hiway Branding: 24/7 Call Center
Responsible for concept, copy, media selection, shoot/edit, and design direction.
Hiway Credit Union Core Conversion Member Communication
Responsible for copy, fact-checking, developing various member & associate resources, channel selection, and design direction.
Our Core22 communication package was honored with a Silver MAC Award. (There’s a lot more where this came from!)
Tara K. Graff 